Pime 2010

Communications showcase

 MONDAY 15 FEBRUARY
Connecting more effectively with the public

08:45 – 09:45

Opening Session
Welcome Addresses  
Vladimir Slugeň, President, European Nuclear Society
Előd Holló, President, Hungarian Nuclear Society
Péter Hónig, Minister of Transport, Telecommunication and Energy

Host country presentation: Communication - a basic pillar of Paks NPP’s future
Janos Süli, Chief Executive Officer, Paks Nuclear Power Plant Ltd

09.45 – 10:00

Setting the scene:
Europeans, nuclear safety and transparency: latest results
Christoph Schröder, Senior Administrator, DG TREN, European Commission

10.00 – 11:00

Plenary session 1 – Stating the nuclear case: Selling the message to a broader public

An environmentalist’s perspective
Stephen Tindale, Writer, Co-Founder of Climate Answers

Making the complex simple: Selling science
Dr James Gillies, Head of Communications, CERN

11:00 – 11:30

 Coffee break

11:30 – 11:50

Keynote speech: The intractable citizen: seeing beyond public opinion polls
Professor Ira Helsloot, Expert in Crisis Management and Security, Editor of the Journal of Contingencies and Crisis Management, University of Amsterdam

11:50 -13:00

Panel discussion: stating the nuclear case - connecting more effectively with the public

How can we fight against fears and preconceived ideas of the public? Exploring new ways, targeting specific concerns.
Moderator:John McNamara, Head of Media and Public Relations, Nuclear Industry Association  
Panellists:
Carl Sommerholt, Senior Vice President Communications, SKB
Alain Michel, Editor, Consultant, Esperluete Group
Frank Deconinck, Professor Biomedical Physics, University of Brussel, Chairman of the Board of Governors, SCK/CEN

13:00 – 13:30

Presentation by the short-listed candidates for 2010 PIME Award
5 minutes to convince voters!
Chair: Vladimir Slugeň, President, European Nuclear Society

 13:30 – 14:30

 Lunch

14:30 – 15:30

Campaign Exhibition
Communications showcase
PIME Delegates show how they communicate about nuclear and connect with the public

 15:30 – 16:00

  Coffee break

16:00 – 17:30

Plenary session 2: What lessons can we learn from other industries?

Promoting the concept of carbon capture and storage
Ynke Feenstra, Energy Research Centre of the Netherlands

Improving the image of the chemical industry
Daniel Verbist, Executive Director Build Trust & Communications, European Chemical Industry Council

18:00

Gala Dinner